We believe in
healthy, strong,
beautiful nails
for all

A personal mission

After working in her family business for over 15 years, creating nail care and lacquer products for some of the biggest cosmetics companies in the world, Shari Gottesman realized that there still wasn’t a formula out there for the kind of strong, beautiful, natural nails that she knew were achievable for anyone.

That’s when Shari decided to create her own dream luxury nail care line.

Even Shari had problems with brittle nails that peeled, chipped, and broke. Working in a laboratory, doing domestic chores and being a new mother, Shari’s nails took the kind of daily abuse that most women can relate to.

After years of pioneering important technologies and formulations, Shari had everything she needed at her fingertips, and she knew exactly what she wanted to do. Throwing out all conventional strengthening formulations, she started from the beginning and created a revolutionary product line using the most Perfect Formula.

Millions of women have
experienced the results

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most popular products

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